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MAKE VISUALS GREAT AGAIN HOW TO
MAKE VISUALS GREAT AGAIN DOWNLOAD

You can say a lot by sharing what’s right on your own screen.

Screenshots: Don’t forget the lowly screenshot.

It’s worth noting that you can also use Photoshop or Adobe if you are that talented and want to show off (she says with no irony or jealousy whatsoever.) Go check it out!īelow is an example of a header Melissa created for me for #BookMarketingChat using Canva: Their blog is terrific (even if you don’t use their program), and they offer a ton of great ideas for your platform.

MAKE VISUALS GREAT AGAIN HOW TO

To learn how to get the most out of Canva, I suggest going through their free tutorials here. My author assistant, Melissa Flickinger adores Canva, and she uses it to create all kinds of amazing graphics for me and her clients. For me, I find it overwhelming, but if you a design person, this is a dream site. Canva: Canva is a step-up from Pablo, in that it has millions of images, hundreds of fonts, many design filters, and so, so many options.It’s quite seamless.īelow is an example of a quickie visual I made on Pablo from my current book Broken Places:

MAKE VISUALS GREAT AGAIN DOWNLOAD

Add a logo (e.g., your book cover), download it, or upload it to Buffer (they offer a free account) to schedule it in, or directly to your social media accounts. Pablo will size it for you as well, for either Twitter, Facebook or Pinterest (basically landscape or vertical). Choose from a font style, size, placement, and boom, you’re done. They also offer templates for various types of graphics: blank, quote, announcement, promotion, love, or outreach, so use one of those if that makes you more comfortable. Completely free, once you open the site, you can type in a keyword to find a specific picture (e.g., woman, cat, book, flower), and it will search through over 600,000 royalty and attribution free images from sites like Unsplash, Pixabay, Women in Tech, OR upload your own image. If you are, too, head over to Pablo by Buffer.

Pablo by Buffer: I’m pretty much a dork when it comes to creating graphics.

In fact, creating visuals was the topic of our last #BookMarketingChat with the amazingly talented Kathleen Valentine! You can read the summary here or read on for more specifics.

On which social media channels are visuals most effective?.

What pictures are royalty-free? Does Public Domain mean I can use it?.

Using an image on Twitter increases retweets by 28% and favorites by 36% ( Source: Buffer).

Having at least one image in a post leads to more than double the shares on Facebook and Twitter.

Blog posts with images receive 94% more views than those without images.

Photos average a 35% boost in retweets ( Source: Buffer).

According to Buffer, it’s totally worth it. Creating visuals is pretty easy, but it’s something many authors are confused about and aren’t sure it’s worth it.